An encounter in the stairwell, a quick glance, a shy smile and suddenly life takes un unexpected turn: Handmade products from Etsy accompany their owners on every adventure. A lifetime long.
“Adventures” is the third film in the Made to Love series, which we again realised with Dutch director Caroline Koning in collaboration with BWGTBLD. This time, Etsy asked for a spot that shows the whole variety of fashion, accessories and home design that can be found on the platform. Each piece is not just decoration, but a “Lieblingsstück”.
The campaign launched nationwide on TV, supported by streaming versions and cross-platform assets.
Year:
2023
Agency:
Jung von Matt
Team:
Creative Direction: Lisa Yvonne Heimgartner
Art Direction: Tom Reed